The Believers — the-believers.com.au
Australia's Islamic Community & Advertising Portal
Advertiser How-To Guide
Edition: 10 May 2026 | For all Advertisers, Contributors & Partners
بِسْمِ اللَّهِ الرَّحْمَنِ الرَّحِيمِ
In the Name of Allah, the Most Gracious, the Most Merciful
This guide walks you through everything you need to submit a listing, run a promotion, and place a banner or sponsored advertisement on The Believers portal. Keep this guide handy — it covers the complete advertiser journey from registration to going live.
What's in This Guide
- Getting Started — Registration and Account Setup
- Submitting a Listing — Step by Step
- Listing Categories and What to Prepare
- Running a Promotion — Featured, Homepage, and Social Media
- Submitting a Banner or Sponsored Advertisement
- Submitting Community News
- Pre-Submission Checklist
- Content Standards — Islamic and Legal Requirements
- After Submission — What Happens Next
- Contact and Support
1. Getting Started — Registration & Account Setup
Before you can submit any listing, promotion, or advertisement on The Believers, you need a registered account. Registration is free and takes less than five minutes.
- 1Go to the-believers.com.au/register and click 'Create Your Account'
- 2Enter your organisation name, ABN, contact name, email address, and a secure password
- 3Check your inbox — you will receive a verification email. Click the link inside to confirm your email address
- 4Log in to your Dashboard at the-believers.com.au/my-account
- 5Complete your Organisation Profile: upload your logo, write your organisation bio (100–300 words), and add your contact details
- 6Upload your verification documents via the 'Document Verification' section of your Dashboard (see checklist in Part 7)
- 7Our team will verify your documents within 1–3 business days and send you an activation confirmation email
TIP — Set up your profile completely before submitting listings.
A complete profile (with logo, bio, and contact details) significantly improves your listing's appearance and user trust. Organisations with complete profiles receive up to 40% more enquiries than incomplete ones.
What Login Details Do I Need?
- Email: The email address used at registration — this is your login username
- Password: Set during registration — use a strong, unique password
- Forgotten password: Click 'Forgot Password' on the login page at the-believers.com.au/login
2. Submitting a Listing — Step by Step
Once your account is active, submitting a listing is straightforward. Follow these steps to get your organisation, service, event, or campaign live on the Portal.
- 1Log in to your Dashboard at the-believers.com.au/my-account
- 2Click 'Submit New Listing' from the Dashboard menu
- 3Select your Listing Category from the seven available categories (see Part 3 for what each category requires)
- 4Choose your Listing Tier: Basic, Standard, or Premium (refer to the Rate Card for features and pricing)
- 5Fill in the Listing Form: title, description, category, location, contact details, images, website link, and pricing information
- 6Upload high-quality images — listings with 3 or more images receive significantly more views than text-only listings
- 7Preview your listing using the 'Preview' button to check how it will appear to visitors before submitting
- 8Confirm that your content complies with Islamic standards and Australian law, then tick the Terms and Conditions checkbox
- 9Click 'Submit for Review' — your listing enters the moderation queue immediately
- 10Receive your approval email within 1–3 business days. Once approved, your listing goes live automatically
WRITING A GREAT LISTING TITLE — Be specific, not generic.
BAD: 'Islamic Services in Australia'
GOOD: 'Halal Wedding Catering — Sydney & NSW | Al-Noor Catering'
GOOD: 'Online Arabic & Quran Classes for Children — All Levels Welcome'
Specific titles rank higher in search and attract more relevant visitors.
IMAGES
Always upload the maximum number of images allowed in your tier. Use real photos of your organisation, venue, products, or team — avoid stock images where possible.
3. Listing Categories and What to Prepare
The Believers offers seven content categories. Each has specific information requirements. Prepare the following content before starting your listing submission to make the process faster and smoother.
| Category | What to Include in Your Listing | Documents You May Need |
|---|---|---|
| Services | Service name, description, pricing range, service area, qualifications, contact details | ABN confirmation, professional licence (if applicable) |
| Islamic Courses | Course name, duration, cost, delivery mode, instructor name and credentials, schedule | ABN, ASQA registration (if accredited), sample programme |
| Shops & Businesses | Business name, products/menu, Halal status, trading hours, location, delivery options | ABN, current Halal certificate (if food/consumable) |
| Islamic Events | Event name, date, time, venue or online link, description, ticket price, organiser details | ABN, venue booking confirmation (optional) |
| Donations & Fundraising | Campaign name, goal amount, purpose, beneficiary, closing date, responsible organisation | ACNC registration, DGR status letter, bank account details |
| Jobs | Role title, responsibilities, salary/rate, hours, location, closing date, how to apply | ABN, equal opportunity compliance statement |
| Community News | Article headline, full article text, images, author name, source organisation, date | ABN, editorial contact name and email |
4. Running a Promotion
Promotions boost the visibility of your listing beyond the standard category search. There are three promotion types available on The Believers.
Option A — Featured Listing (Category Page Top)
Your listing is pinned to the top of its category page with a 'Featured' badge. Visitors browsing that category see your listing first.
- 1Log in and go to Dashboard → My Listings
- 2Click 'Promote' next to the listing you want to boost
- 3Select 'Featured Listing' and choose your duration: 7, 30, or 90 days
- 4Complete payment via the secure checkout
- 5Your listing moves to the Featured position within 24 hours of payment confirmation
Option B — Homepage Featured Placement
Your listing appears in the 'Featured Organisations' section on the Portal homepage, giving you maximum exposure to all visitors regardless of which category they browse.
- 1Go to Dashboard → Promotions → Homepage Feature
- 2Select the listing you want to feature on the homepage
- 3Choose your duration: 7, 30, or 90 days
- 4Complete payment
- 5Goes live within 1 business day after payment confirmation — you will receive a confirmation email
Option C — Social Media Promotion
Your listing, event, or campaign is promoted through The Believers' official Facebook and Instagram social media pages, reaching our full social media audience.
- 1Go to Dashboard → Promotions → Social Media Promotion
- 2Select the content to promote: listing, event, campaign, or news article
- 3Choose your package: Single Post, Weekly, Event Pack, Ramadan Pack, or Monthly Bundle
- 4Upload your creative or choose for us to create it — provide your logo, key message, and an image if supplying your own brief
- 5Complete and sign the digital Social Media Consent Form (required — we cannot promote without written consent)
- 6Our social media team schedules your post and sends you a preview for approval before publishing
- 7After the campaign concludes, you receive a performance report showing reach, engagement, and clicks
SOCIAL MEDIA CREATIVE SPECIFICATIONS
- Feed post (Facebook & Instagram): 1080 × 1080 px (square) — JPG or PNG
- Story (Instagram): 1080 × 1920 px (portrait) — JPG or PNG
- Maximum file size: 5 MB | No alcohol, gambling, or haram content | Include your logo
- If you supply your own creative, it must be approved by our team before scheduling.
5. Submitting a Banner or Sponsored Advertisement
Banner advertisements give your organisation prominent visual placement across the Portal. They appear as graphic images in dedicated ad zones and link directly to your website, event page, or donation form.
5.1 Available Banner Positions
| Banner Position | Dimensions | Best Placement | Ideal For |
|---|---|---|---|
| Homepage Hero Banner | 1200 × 300 px | Very top of homepage | Launches, Ramadan, major events |
| Category Page Banner | 970 × 250 px | Top of chosen category page | Services, courses, shops |
| Sidebar Banner (all pages) | 300 × 250 px | Right sidebar — all pages | Brand awareness, campaigns |
| Newsletter Banner | 600 × 200 px | Weekly member email newsletter | Targeted promotions |
5.2 Step-by-Step Banner Submission
- 1Check availability — email advertise@the-believers.com.au with your preferred position, start date, and duration OR go to Dashboard → Advertise → Banner Ads
- 2Prepare your banner creative file — see technical specifications in Section 5.3 below
- 3Submit via the portal: Dashboard → Advertise → Submit Banner Ad. Upload your creative file, enter your destination URL, campaign dates, and contact details
- 4Alternatively, email your banner file to advertise@the-believers.com.au with: organisation name, ABN, banner position requested, start and end dates, destination URL
- 5Receive your invoice and complete payment. Banners are not published until payment is confirmed
- 6Our team reviews your banner creative for Islamic content compliance and technical specifications — approval within 1 business day
- 7If revisions are needed, we contact you with feedback. You may resubmit a revised file at no additional charge
- 8On your confirmed start date, your banner goes live. You receive a confirmation email with a link to verify it is displaying correctly
- 9At the end of your campaign, you receive a performance report showing impressions, clicks, and click-through rate
5.3 Banner Technical Specifications
| Specification | Requirement |
|---|---|
| File Format | JPG, PNG, or static GIF (animated GIF accepted — maximum 3 loops, no flashing) |
| Maximum File Size | 500 KB per file |
| Resolution | 72–150 DPI (screen resolution — not print resolution) |
| Colour Mode | RGB (not CMYK) |
| Text Legibility | All text in the banner must be clearly readable on screen at actual size |
| Advertiser ID | Your organisation name or logo must be clearly visible in the banner |
| Destination URL | Must be a live, working URL. Cannot link to pages containing haram content |
| Content Standard | Must comply with The Believers Islamic content policy — no haram imagery, immodest content, or false claims |
BANNER DESIGN HELP
If you need assistance designing your banner, our team can create one for you. Contact advertise@the-believers.com.au for a design quote.
6. Submitting Community News
Muslim organisations can submit news articles, announcements, and community updates for publication on the Portal. News articles appear on the Portal homepage news feed and may be shared on The Believers' social media channels.
- 1Log in and go to Dashboard → Submit News / Article
- 2Enter your article headline — keep it factual, specific, and descriptive (not clickbait)
- 3Paste or type your full article text in the content field. Minimum 150 words recommended for news articles
- 4Upload a featured image for the article (minimum 1200 × 630 px, JPG or PNG). Articles with images appear prominently on the homepage
- 5Enter the author name and source organisation details
- 6Confirm the article is factually accurate, authored or authorised by your organisation, and compliant with Islamic principles
- 7Click 'Submit for Editorial Review' — news articles are reviewed within 2 business days
- 8You will be notified of approval or any requested amendments. Once approved, your article is published to the news feed
NEWS CONTENT GUIDELINES
- Keep headlines factual — avoid sensational or misleading language
- Cite your sources where referencing external news or research
- Articles must not defame individuals, organisations, or community groups
- Opinion pieces are welcome but must be clearly labelled as opinion
- The Believers reserves the right to decline or edit content for factual accuracy and Islamic compliance
7. Pre-Submission Checklist
Use this checklist to make sure you have everything ready before submitting any content to The Believers. Having these items prepared in advance speeds up the moderation process and reduces back-and-forth.
All Advertisers and Contributors
- ABN confirmation printout from abr.business.gov.au
- Organisation or business name exactly as registered
- Organisation logo — PNG format, minimum 400 × 400 px, transparent background preferred
- Primary contact name, phone number, and email address
- Organisation bio written and ready (100–300 words)
- Website URL and social media links (Facebook, Instagram, LinkedIn)
Shops and Halal Food / Product Businesses (Additional)
- Valid Halal certification certificate (if advertising food, beverages, or personal care products as Halal)
- Product or menu list with descriptions
- Trading hours and delivery/shipping information
Islamic Charities and Donation Campaigns (Additional)
- ACNC registration confirmation (full legal name and charity ABN)
- Deductible Gift Recipient (DGR) endorsement letter (if donations are tax-deductible)
- Written description of the campaign purpose and exactly how funds will be used
- Campaign target amount and closing date confirmed
- Bank account details for fund disbursement (provided securely to our team — not published)
Banner Advertisers (Additional)
- Banner creative file in JPG, PNG, or static GIF format
- File size under 500 KB
- Destination URL (the link your banner will click through to) — tested and working
- Written confirmation that banner content is Shariah-compliant
- Preferred campaign start date and end date confirmed
Social Media Promotion (Additional)
- Social media creative file: 1080 × 1080 px for feed posts, 1080 × 1920 px for stories
- Caption text prepared (max 150 words recommended for Instagram, 200 for Facebook)
- Digital Social Media Consent Form signed (required before any promotion)
- Preferred posting date and time specified
- Hashtags or tags to include (optional)
8. Content Standards — Islamic and Legal Requirements
All content published on The Believers must comply with Islamic law (Shariah) and applicable Australian law. Our moderation team reviews every submission against these standards before approving. Understanding these requirements upfront will help your content sail through moderation smoothly.
What Is Always Accepted
- Halal and Shariah-compliant: products, services, events, courses, and campaigns that fully comply with Islamic law
- Accurate and honest: truthful descriptions, genuine pricing, verified claims, and no misleading language
- Respectful and dignified: professional tone, modest imagery, and language that reflects Islamic values
- Community-focused: content that serves the wellbeing of the Muslim community and strengthens the Ummah
What Is Never Accepted
- Content promoting haram activities, products, or services of any kind
- Alcohol, tobacco, pork or pork-derived products, gambling, or interest-based (riba) financial products
- Immodest, sexually suggestive, or indecent imagery or language — including inappropriate clothing
- Content disrespecting Allah (SWT), the Prophet Muhammad (PBUH), Islamic scholars, or the Quran
- Extremist, sectarian, or content promoting violence or division within the Muslim community
- False or unsubstantiated Halal claims — Halal certification must be current and from a recognised Australian body
- Defamatory content targeting individuals, organisations, or communities
If you are unsure whether your content meets our Islamic standards, please email admin@the-believers.com.au before submitting. We are happy to advise.
9. After Submission — What Happens Next
Submitted
Your content enters our moderation queue immediately upon submission
Under Review
Our team reviews for Islamic compliance, accuracy, technical requirements, and Australian law — typically 1–3 business days
Feedback (if needed)
If we need changes, we email you with specific feedback. You can revise and resubmit at no extra charge
Approved
You receive an approval email. For paid content, payment is confirmed at this stage if not already completed
Live
Your content is published on the Portal and immediately visible to all visitors
Manage
Log in to your Dashboard at any time to edit details, update images, renew your listing, or upgrade your tier
Performance
For promoted listings, banners, and social media campaigns, you receive performance reports at the end of each campaign
MODERATION TIMEFRAMES
- Standard listings and news articles: 1–3 business days
- Banner advertisements: 1 business day
- Social media promotions: 1–2 business days (preview sent for approval before publishing)
- Donation campaigns: 2–3 business days (additional verification required)
10. Contact and Support
Our team is here to help you every step of the way. Whether you have a question about your listing, need design assistance for a banner, or want to discuss a custom advertising package, reach out using the details below.
The Believers — the-believers.com.au
Australia's Islamic Community & Advertising Portal
General Enquiries: admin@the-believers.com.au
Advertising & Banners: advertise@the-believers.com.au
Document Verification: verify@the-believers.com.au
Community News: news@the-believers.com.au
Privacy Officer: privacy@the-believers.com.au
Website: www.the-believers.com.au
Business Hours: Monday to Friday, 9:00 AM – 5:00 PM AEST (excluding Australian public holidays)
JazakAllahu Khayran for being part of The Believers community.
Together, insha'Allah, we can build a stronger, more connected Muslim community across Australia.
جَزَاكَ اللَّهُ خَيْرًا